ESP Biography

ANDREW JORDAN, Marketing and Social Media Professional

Major: Not available.

College/Employer: Imation

Year of Graduation: Not available.

Picture of Andrew Jordan

Brief Biographical Sketch:

I am a marketing and social media professional, with years of experience in the software and telecommunications industries.

My professional goals include helping my company to grow through the effective use of social media and next-generation tools to increase business performance, and break down the barriers which cause friction between organizations and their customers.

Talk to me on Twitter @ProductDrew

Past Classes

  (Clicking a class title will bring you to the course's section of the corresponding course catalog)

M1339: Social Business and Online Community Management in Splash! Spring 2011 (Apr. 16 - 17, 2011)
Aligning social media initiatives to business financials. The primary keys for successfully implementing social media in business, are having a strategy and developing a plan with goals and measurable objectives.